$19.95


NonProfit PR Training Payment Options
Mini-Course:

How to determine whether e-newsletters are right for your nonprofit


Product Description: A PDF Mini-Course of 9 pages.

This lesson is for you if:
  • You are deciding whether or not to start sending e-newsletters from your nonprofit
  • You want to know the advantages of e-newsletters vs. printed materials for nonprofits
  • You want to know how to transition to e-newsletters
  • You want to know the success rate of nonprofit e-newsletters
After reviewing the information provided in this PDF document (approximately 9 pages), you will know whether or not you want to begin sending out e-newsletters from your nonprofit, and how to make this transition. You’ll also gain a full understanding of the "pros and cons" – the many benefits provided with nonprofit e-newsletters as well as the reality of their readership. Below are a few of the topics covered in this 9-page lesson:

Key Points:
  • Choosing print vs. e-newsletters
  • Understanding the reality of readership
  • Analyzing the cost
  • Reaching a larger audience
  • Covering more information
  • Learning about your nonprofit's audience
  • Using a vendor program to create and distribute your e-newsletter

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